In this edition of our new ‘Greedyboy Summer Edit’ we are going all in on French luxury designer, Jacquemus. To say that his rise in the fashion circuit has been meteoric would be a bit of an understatement. At just the tender age of 20 years old, Jacquemus rose to the occasion and launched his eponymous brand out of of his apartment in Paris. Fast forward ten years and the Jacquemus label has become a bonafide global sensation posting $25 Million in revenue at the end of 2019 with hundreds of high-end stockist worldwide.
Having launched his first menswear debut in 2018, Jacquemus has quickly soared to the top of the fashion stratosphere with sold out collaborations and releases across everyone from Matches Fashion to SSense. His brand is also a go to for the most stylish male editors, models, influencers, and bad ass Greedyboys alike.
For his Spring/Summer 2020 collection, Jacquemus takes us back to his sunny sea-side town of Marseille, France. The design theme is a take on his youthful and colorful childhood days running around this beautiful city. He is a designer that really takes the elements and the world around when designing collections. So you will be sure to see many beautiful sun and cloud motifs as well as an array of light romantic oranges, pinks and greens. If you want to buy into a designer that makes clothes that will have you smiling and giddy then this is the guy for you. I personally think that we should embrace the fun and laid back aspect of summer even if we are stuck at home during this global quarantine.
Bring some color to your outfits in order to brighten up that next Zoom party with your friends or make the lives of your family around you that much happier through the visual power of fashion. Jacquemus is the perfect designer to help you do just this.
Now let’s get straight into some of my favorite picks from Jacquemus’ latest Spring/Summer 2020 collection. I tried to mix it up and give a range between his best accessories and outerwear. Overall, I loved his use of motifs and imagery to represent the natural elements that come along with the summer season, aka sun’s and clouds and freshly cut grass. All this visual inspiration cues that transport you straight into the summer.
In no particular order since I essentially would buy most of the collection. Below gentleman and gentleman, I present to you Jacquemus.
Also, check out the man himself Jacquemus below. A genius that’s also not too bad on the eyes ;)